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about

Poupie

During the first lockdown, we were compelled to reinvent our way of working and to innovate in a new way. Thus, we, completely remotely, directed and produced Poupie’s new video “Ça me dérange”. We accompanied the artist by videoconference, delivering the material directly to her home. Through a 3D universe specific to the studio, then expanded  in multiple other virtual universes reflecting Poupie, we created a 360-degree virtual background reacting to the artist’s movements. A 3D typography creation accompanies this project, which will be broadcast on TV.

Client

Mercury

Year

2020

Category

Film making
Motion design
Picture of Poupie's music video produced by Perimetre, a creative studio based in Paris

Picture of Poupie's music video produced by Perimetre, a creative studio based in Paris Picture of Poupie's music video produced by Perimetre, a creative studio based in Paris

Picture of Poupie's music video produced by Perimetre, a creative studio based in Paris Picture of Poupie's music video produced by Perimetre, a creative studio based in Paris

Picture of Poupie's music video produced by Perimetre, a creative studio based in Paris Picture of Poupie's music video produced by Perimetre, a creative studio based in Paris

Logo of Poupie's music video produced by Perimetre, a creative studio based in Paris Asset of Poupie's music video produced by Perimetre, a creative studio based in Paris

Asset of Poupie's music video produced by Perimetre, a creative studio based in Paris Asset of Poupie's music video produced by Perimetre, a creative studio based in Paris

Credits

ART DIRECTION. Camille Marc
MOTION DESIGN. Camille Marc
3D LETTERS. Hugo Elkaim

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